62
62
Wh
at
yo
u
wa
nt
,
wh
at
yo
u
re
all
y,
re
all
y
wa
nt
m
Wh
at
yo
u
wa
nt
,
wh
at
yo
u
re
all
y,
re
all
y
wa
nt
Ma
rk
et
in
g
&
ad
ve
rt
is
in
g
yo
u
mu
st
be
8230
a
cu
nnin
g
ps
yc
holo
gi
st
,
wit
h
com
me
rc
ial
kn
ow
-h
ow
,w
ho
can
sel
l
th
eir
id
eas.
Po
nyt
ai
ls
ar
en
ol
on
ge
r
com
pu
ls
or
y
fo
r
me
n.
Or
le
at
he
r
tr
ou
se
rs
fo
r
It
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fu
na
nd
ch
al
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ng
in
g.
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yo
ug
et
to
sp
en
d
ot
he
r
peo
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ai
ns
t
Mar
ke
tin
g
is
of
te
n
th
e
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th
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to
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d
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re
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io
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(f
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ly
)
mo
ne
y
It
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of
te
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ai
dt
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d8211b
ut
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h5
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er
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fy
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th
in
k
yo
u
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cr
ac
k
th
is
li
tt
le
pr
obl
em
,
th
en
yo
u
wi
ll
ear
n
a
fo
rt
un
e
mo
re
in
fo
Adv
er
tis
in
gA
ss
oc
ia
ti
on
www
.a
das
so
c.
or
g.
uk
Th
e
Ch
ar
te
re
d
Ins
ti
tu
te
of
Mar
ke
tin
g
www
.c
im
.c
o.
uk
Th
eI
ns
ti
tu
te
of
Pr
ac
ti
ti
one
rs
in
Adv
er
tis
in
g
www
.i
pa
.c
o.
uk
Th
e
Mar
ke
t
Re
se
ar
ch
So
cie
ty
www
.m
ar
ke
tr
es
ear
ch
.o
rg
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k
Adv
er
tis
in
g
St
an
dar
ds
Aut
ho
ri
ty
www
.as
a.
or
g.
uk
MA
RK
ET
IN
G?
It
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ea
sy
,
re
al
ly
.
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l
yo
u
ha
ve
to
do
is
64257n
d
ou
t
wh
at
cu
st
ome
rs
wa
nt
,w
he
nt
he
yw
an
ti
t,
ho
wm
uch
th
ey
ar
ep
re
pa
re
dt
op
ay
fo
ri
t,
an
dt
he
nw
or
ko
ut
th
eb
es
tw
ay
of
ge
tt
ing
it
to
th
em
.
AH
,
bu
ti
fl
if
ew
as
th
at
si
mple
,t
he
nt
he
re
wo
uld
be
fe
w
jo
bs
in
ma
rk
et
ing
an
da
dv
er
ti
si
ng
.A
si
ti
s,
th
es
ec
to
ri
s
wo
rt
hm
or
et
ha
n163
16
bn
ay
ea
ri
nt
he
UK,
an
dt
he
re
ar
e
mor
e
th
an
1,
000
ma
rk
et
ing
an
d
ad
ve
rt
is
in
g
ag
en
cie
s.
MO
ST
pe
op
le
th
ink
of
ma
rk
et
ing
an
da
dv
er
ti
si
ng
in
te
rm
s
of
high
-p
ro64257
le
TV
ad
sa
nd
post
er
ca
mp
ai
gn
s.
An
di
fy
ou
8217r
ea
br
igh
ty
oung
cr
ea
ti
ve
ta
le
nt
,y
ou
co
uld
le
ty
our
im
agi
na
ti
on
ru
nr
io
tw
it
hah
uge
bu
dge
tt
oh
el
py
ou
al
ong
th
ew
ay
(w
hic
h,
inc
id
en
ta
ll
y,
is
wh
yt
el
ly
ad
ve
rt
is
em
en
ts
ar
eo
ft
en
mor
e
en
te
rt
ai
ning
th
an
th
e
pr
og
ra
mme
s
th
ey
in
te
rru
pt
).
TV
ad
s,
ho
we
ve
r,
ar
ej
us
tt
he
ti
po
fav
as
tm
ark
et
ing
ic
eb
er
g.
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al
lb
eg
ins
wi
th
so
phi
st
ic
at
ed
ma
rk
et
re
se
ar
ch
,
wh
ic
hh
el
ps
to
id
en
ti
fy
th
ec
us
to
me
ra
nd
de
vi
se
am
ark
et
ing
st
ra
te
gy
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hi
sc
ould
ta
ke
th
ef
or
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fap
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ss
an
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pa
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ng
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rp
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tm
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l8211w
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r
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te
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ve
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ng
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th
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ome
nt
,t
he
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pt
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ark
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ing
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wh
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hi
sw
he
ny
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ge
t
pe
op
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to
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el
l8217
yo
ur
id
ea
to
ea
ch
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rb
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th
(h
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ri
me
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hs
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ea
dl
ik
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ild
64257r
e
th
ro
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it
s
ow
n
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ma
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st
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MA
RK
ET
IN
Gi
sah
uge
ly
co
mpe
ti
ti
ve
64257e
ld
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ft
er
al
l,
it
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na
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ds
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be
en
or
mo
us
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t8217
sa
lso
av
er
y
de
mo
cr
at
ic
job
8211y
our
car
eer
pr
og
re
ss
de
pe
nds
en
ti
re
ly
on
yo
ur
ab
ili
ty
.
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